IDEAL National Championship Website a Resounding Success


Author : Molokini

01/03/2017

Molokini Marketing Builds Website for IDEAL National Championship

The IDEAL National Championship is a competition created by IDEAL Electrical, a trusted leader in the development of dependable products and technology for a number of industries, including electrical and wire processing, aerospace, lighting, automotive and the alternative energy industries.

The goal of the competition was to showcase the abilities of electrical professionals, students and apprentices across the United States.

Central to the organisation and promotion of the championship was the user-friendly, Joomla website, built by Molokini Marketing, based in Worthing, West Sussex (UK).

In the first stages of the competition, the responsive website featured a fully integrated online registration system for teams of students and professionals as well as individual students and professionals – resulting in a final number of 24,000 competitors.  To manage this high volume of competitors, Molokini also built a backend database that allowed system administrators to easily manage and update user data via csv files.

In the final stages of the competition, the website was updated to display the winning finalists for each category (individual professionals, individual students / apprentices, teams of professionals and teams of students / apprentices) in containers on the homepage of the website.  In addition, Molokini built a competition bracket for both the individual and team categories as well, where competitors could see who they were pitted against and track the progress of rivals throughout the duration of the competition finals.  All of the data for these brackets and finalists were managed through the Joomla CMS.

Overall, the design of the site was clean and functional – utilising existing IDEAL Electrical colour palettes, with emphasis on overall functionality and data management.  Thanks to the intuitive customer experience and site navigation, the site was a great success for the recruitment of competitors using mobile devices, particularly iPads and iPhones, and interacting with said competitors throughout the duration of the event.

‘We are incredibly proud of our work for this exciting event and the success it’s helped to bring to IDEAL Electrical and the championship competitors themselves, over the past year.’  Says Molokini Director Nik Webb.  ‘It was the perfect combination of a good user interface / experience and backend functionality, for system administrators.’

To read more and view photos from the competition, visit the highlights section on the Electrical Construction and Maintenance magazine or check out the IDEAL Electrical Facebook page.

Latest Client News

English Wines for a White...

01/01/1970

Skip the robust reds and pop the cork on a bottle of white wine this festive season. Stopham Vineyard’s English wines are perfect for a ‘White Christmas’.

3 Business Objectives Driver...

01/01/1970

RTITB is encouraging employers to rethink their approach to Driver CPC Periodic Training in order to help achieve their business objectives. 

How to Handle Bulky Loads At...

01/01/1970

As property prices increase, many applications are maximising their storage capacity while minimising costs. Hyster® trucks can help overcome the particular challenges of taking racking higher, even when handling large loads, explains Juergen Emmenegger.

Bidvest Logistics saves £25k...

//

Thanks to a bespoke fuel-efficient driving course from RTITB, Bidvest Logistics has reported a saving of £25,000 on fuel costs. 

Inadequate pre-use forklift...

//26/10/2017

Safety is at risk in many forklift operations due to inadequate pre-use inspections, warns RTITB.

Talent in Logistics event...

01/01/1970

Bookings are now open for Talent in Logistics, the only conference and awards event completely dedicated to the exceptional training, learning and development professionals in the logistics, transport and warehousing industries. 

Latest Molokini News

Materials Handling...

//31/10/2017

Although we’re fast approaching the end of 2017, there is still a range of events for the materials handling, manufacturing, ports and shipping industry taking place.  

Ingenious Home Pages for...

01/01/1970

The homepage is arguably, one of the most important pages on a website. This is the first impression that users have of a brand and more often than not, the page that receives the most traffic.  

Social Media Secrets...

01/01/1970

To help associations truly stand out from the crowd, here are some tips for using social media channels to aid significant membership growth and retention.

HCS Trials New Hyster® Empty...

//

The latest Hyster® Empty Container Handler, capable of double handling up to 9 high, has been introduced at HCS, a specialist in the repair and stock holding of empty containers based in the Port of Hamburg, Germany.

Maersk joins BoxTech...

01/01/1970

Global container shipping company Maersk Line has uploaded the technical details of its entire container fleet to BoxTech, the fast-growing database provided by the Bureau International des Containers (BIC).  Following the upload, the BoxTech database now holds details of more than 7.5 million shipping containers, approximately 30% of the global container fleet.

The Crucial Role Social Media...

//18/07/2017

By nature, luxury brands create a distance between the brand and their customers, generating the elusive aura and scarcity that rationalises the price tag.  So, though it’s all too easy to assume that the luxury brand persona doesn’t exactly mesh with social media, the two are not mutually exclusive.

Here are just a few ways that luxury brands can benefit from an active social media presence...