Ignoring online marketing is like opening a business but not telling anyone...
Our digital marketing campaigns are as diverse as our clients, but they all have three key things in common; engagement, interaction and momentum.
- Digital Marketing Strategy
Molokini's forte is attracting more business from the internet. We get the results you require by recommending channels that allow us to track the results of every campaign, whether it’s through lead generation, online conversions, or sales.
Analytics may not sound like the most exciting thing in the world — but it can provide valuable business insights that can be used to manipulate how your company’s website contributes to overall business goals; and what's more exciting than that? How are visitors finding your website? Are they spending a significant amount of time onsite? Viewing multiple pages? Downloading documents? Signing up for a newsletter? Filling out a contact form? This is just some of the valuable information that can be obtained through web analytics.
- Paid Media Optimisation
From social promotion to search advertising, we know how to bid smart. Our account managers work closely with you on your target market. Molokini always stays on top of the latest and greatest tactics, combining contextual, behavioural and demographic targeting.
- Social Media & Outreach
Originality, development, analysis. These are the steps to social media success. First, we’ll work with your in-house resources to foster original and engaging content. Next, we’ll develop on this content through running direct-response paid advertising if needed. For the best results, we continually analyse the results with a variety of applications, to refine your campaigns and deliver exceptional return on investment, long term.
- SEO (Search Engine Optimisation)
Even before the internet, smaller businesses have struggled to stand out from the crowd. Growing your business and staying ahead of the curve is always a challenge. Unfortunately, just offering great products or services isn’t always enough to make you memorable or unique to your target audience. Our SEO strategists are always up-to-date on what’s new in the ever-evolving world of organic search, ensuring that our clients stay ahead of the curve. Since 2005, we have taken websites from the non-existent ether, to page one of the search results.
- Email Marketing
Molokini's email strategies introduce your brand to the ideal audience. We create inventive strategies to get more newsletter sign-ups, and create campaigns targeted for specific promotions, lead activity, or events. We ensure you comply with the email communication laws of your geographic area, and that your messages look equally engaging on mobile and desktop.